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AJ Bell vs Hargreaves Lansdown

Detailed comparison of fees, features and products

AJ Bell logo
4.1
BROKER ONLY
Hargreaves Lansdown logo
3.8
BROKER ONLY

Feature Comparison

Feature ComparisonAJ BellHargreaves Lansdown
Wide Offering
Fractional Shares
Auto-Invest / DCA
Cash Interest (AER)
UK Support
Tax Certificate (CTC)
FSCS Protected (£85k)
Score
6/7
6/7

Fee Comparison

Fee ComparisonAJ BellHargreaves Lansdown
Platform & Dealing Fees£5 (£1.50 regular)£11.95/trade
Tax Wrappers (ISA/SIPP)£1.50£11.95/trade
Crypto FeeN/AN/A
FX Fee1%1%
Inactivity FeeNoneNone
Deposit FeeFreeFree
Withdrawal FeeFreeFree
Min. Deposit01

Product Range

Product RangeAJ BellHargreaves Lansdown
Stocks9,000+14,000+
ETFs2,000+4,200+
Funds2,000+3,000+
Bonds100+200+
Crypto00

Pros & Cons

AJ Bell

Pros

  • ISA + LISA + SIPP + JISA available
  • Platform Fee: 0.25%/year
  • Regular investing: £1.50/trade
  • FCA regulated + FSCS protected
  • Good cash interest rates
  • Balance between cost and service

Cons

  • FX Fee: 1% (expensive for US)
  • No fractional shares
  • Higher fees than neobrokers
  • Platform feels traditional
Hargreaves Lansdown

Pros

  • ISA + SIPP + LISA + Junior SIPP
  • Platform Fee: 0.45%/year
  • FCA regulated + FSCS protected
  • Active Savings: great cash rates
  • Perfect tax reporting to HMRC
  • UK's most trusted platform

Cons

  • Dealing Fee: £11.95 (very expensive)
  • FX Fee: 1% (high)
  • Platform fee 0.45% (high)
  • No fractional shares or crypto

See also